Welcome to Unlicensed

Unlicensed is a craft-first collective for Coaches and Creative Experts who are done with influencer-led advice culture and overpriced certifications.

Whether you’re just getting started, redesigning your method, or rebuilding after burnout, this is where you come to bring your boldest idea to life. (Because no one else can.)

You'll feel right at home if...

🤎 You’re tired of the pressure to perform, package, prove, and convert.

🗝 You want to deepen your practice, not just polish your pitch.

🦋 You’re done chasing “what sells” and ready to create something lasting, original, and truly yours. 

🎓 You want to grow with others who prioritize mastery over metrics.

🌳 Build the thing you’ve been quietly dreaming of - no permission needed.

Influencer-led advice culture would have you branding and packaging up literally anything... as long it sells. Certification programs often box you into a model that works on paper, but leaves little room for your own instincts and evolution.

We're not about that. We’re here to help you build something real, something bold - something you can believe in and stand behind, 100%.

🛠 Practice your way into mastery.

With a steady rhythm of weekly prompts, live coaching, and thoughtful reflection, you will (finally) move forward - not by grinding, but by practicing - moment by moment, week by week.

🦉 Access curated resources for every phase of your work.

From the sparks of your first ideas to the work that will define your legacy, our growing Resource Libraries meet you where you are:

• Inkling (beginnings)
• Groundwork (skills & foundations)
• Distillation (method design)
• Legacy (thought leadership & voice)

🧵 Design your bold, unique body of work on your terms.

Monthly themes guide you to organize, clarify, and express your ideas. In Unlicensed, we craft for the people we're here to serve... and let the algorithms feed on something else.

🫱🏼‍🫲🏾 Grow alongside people who actually get it.

No more marketing theater, empty promises, or performative growth. Just deep, generous co-creation with coaches and creative experts who value integrity above influence.

Hey! I’m Phyllis Wilson - Master Coach and Founder of Unlicensed.

I’ve spent 15+ years in the online space, building a career I believe in... while staying allergic to hype and shortcuts.

I created Unlicensed for coaches and creative experts who are done chasing formulas and are devoted instead to building businesses that actually - and deeply - serve people. If you’re the kind of person who cares more about depth than optics, you'll fit right in!

Welcome.

We would love to see you inside. 🤎

🦉When You Step Into Unlicensed, You’re Saying No To...

• Overpriced certifications that dull your instincts

• Templates, scripts, and frameworks that ask you to trade originality for performance

• Advice that prioritizes sales over substance

• The lonely DIY hustle and burnout of building alone

• And spending (tens of) thousands, year after year, on coaching, courses, and things that never quite fit

🤎 ... And Saying Yes To

• A rhythm that replaces overwhelm with momentum - through practice, reflection, and creative traction

• True connection with people who value depth, mastery, and mutual growth

• A space to bring your most original work to life… without burning out or branding it to death

• Mastermind-level support, master coaching, and resonance that costs thousands (upon thousands) elsewhere

• And most importantly of all: your own voice, your own pace, and your own power

Inside Unlicensed, you’ll find what most online spaces miss: masterful guidance, creative momentum, and a culture that actually supports your voice.

🦋 Come build the thing you’ve been quietly dreaming of.